The Email Deliverability Playbook That Got 27 Client Accounts Out of the Spam Folder
Email deliverability fixes lifted inbox placement from 71% to 94% across 27 client accounts. Here's the exact playbook we use to escape the spam folder.
What We Found After Testing Content Length Against Conversion Rate for a Year of Client Campaigns
Long-form vs short-form content isn't just a style choice, it's a conversion decision. Here's how to pick the right format for each stage of your funnel.
A Referral Program Launch That Turned Customers Into Our Best Acquisition Channel
A referral program launch only pays off if you fix the trigger, not the incentive. Here's the framework we use to build one that actually drives leads.
Stop Chasing Open Rates: Here’s the Email Metric That Actually Tracks With Revenue
Email open rates vs click-through rates: we tested both against actual revenue across 60 campaigns. Here's which one to trust. See KlientRush's approach.
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